Digital Transformation in Financial Services: Leveraging Account-Based Strategies
Leveraging Account-Based Strategies & Demandbase
Companies in today’s highly competitive financial services industry face the critical challenge of digital transformation. Adopting new technologies is essential for staying ahead, yet it can be a daunting task for many organizations.
In this session, our speakers explore the power of account-based strategies and the pivotal role they play in the successful digital transformation journey of financial services companies.
Speakers
Alex Pavia
RVP Enterprise Sales
Eric Feige
Digital Transformation Executive
Riham El-Lakany
Marketing and Communications Executive
Jim Casey
Digital Marketing & Product Executive
Related content
GO NYC 2025
October 7, 2025 — New York
Join marketing and sales leaders at Demandbase GO NYC (Oct 7, 2025) to master account-based strategies, drive pipeline growth, and network with B2B experts at The William Vale in Brooklyn.
Revenue on the Rocks
June 12, 2025 — London
Join London's premier ABM networking event on June 12th, 2025. Elevate your Account-Based Marketing skills while making sushi and connecting with industry leaders at School of Wok, Covent Garden.
June 2025 User Group
June 12, 2025 — VIRTUAL
Join the Demandbase Digital Marketing User Group on June 12 to learn proven awareness campaign strategies from peers. Register for actionable insights to accelerate your pipeline.
Agentbase Unveiled: How AI Agents Are Transforming Account-Based GTM
June 17, 2025 — VIRTUAL
Join Demandbase’ CEO and Chief R&D Officer to discover how AI agents automate sales intelligence and enable hyper-personalized, account-based GTM for scalable revenue growth